Gambling Market Revenue (2019-2029)

The European gambling market continues its growth trajectory, with total gross gaming revenue expected to reach €123.4 billion in 2024, a 5% increase from 2023. While land- based gambling is expected to grow and remain dominant, with revenue of €75.5 billion in 2024, online gambling shows stronger momentum, expected to reach €47.9 billion, reflecting increased digital adoption and changing consumer preferences. Looking ahead, Europe’s gambling market is projected to maintain steady growth, reaching €149.2 billion by 2029, driven by continued digital adoption and recovery in the land-based sector, assuming no significant disruptions. These projections assume a stable economic and regulatory environment. Potential economic downturns or major regulatory shifts could impact the growth trajectory.