Online gambling shares of national gambling markets (2021)
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22.12.2022
Significant differences exist in the online shares of the different national gambling markets in Europe. In 2021, Sweden was the European country with the highest share (80%) of its gambling activity taking place online, followed by Latvia (75%), Lithuania (67%), Romania (65%) and the UK (65%). Notably, many countries that have much larger gambling markets, by revenue, such as Spain, Italy, Germany, and France, still had a relatively low online share of their respective gambling markets.
*EU-27 and UK online gambling markets only.
Source: H2 Gambling Capital, December 2022.